The OctoberNovember 2011 Issue of Footwear Plus

OctoberNovember 2011

Bases Loaded

Larry Schwartz, CEO of Aetrex Worldwide, discusses how the company’s vertically integrated approach—spanning shoes to orthotics to foot scanning devices—is knocking it out of the park.

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OctoberNovember 2011

Booting Up

As temperatures drop, stylish New Yorkers are pulling up their boots—once again the fashion statement of the season. By Dorothy Hong

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Editor's Note

Charting New Territory

He who hesitates is lost.

Many a footwear company has fallen victim to the aforementioned phrase, which can also fall under the guise of resting on one’s laurels or getting soft. And then there are those companies that reach a certain girth and become too big to move. The nimble nature that brought them to the forefront is replaced by a big-business mentality that is counterproductive—and demoralizing—to
the entrepreneurs that got the company off the ground.

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