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Richer Poorer expands into athletic socks.

If your customers can’t get enough of Richer Poorer’s colorful socks, here’s a new solution: the Los Angeles-based brand has launched an athletics collection for Spring ’14. Chock full of the same eye catching colors and prints the brand is known for, the line is made from Coolmax performance fabric and incorporates such top-notch technical features as compression arch support, padded foot beds and a reinforced toe seam. Available in men’s sizes 6 to 12, the athletic socks retail for $14 per pair on

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Keen launches work socks.

Keen aims to redefine durability with a new line of heavy duty socks built to withstand the wear and tear of steel toe cap boots. Guaranteed for life and made in the U.S.A. from moisture-wicking merino wool, the socks feature Dura-Zone high-tenacity nylon fibers, which are 15 times stronger than steel, in the heel and toe, and impact cushioning in key areas offers comfort and protection. Left and right designs and a heel hold cup construction provides a secure fit, while Keen’s Wunderseam seamless toe in the flex zone helps avoid chaffing.

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Bugatchi’s colorful socks made our morning pop.

To say we’re fond of fun socks here at Footwear Plus would be an understatement (just look at the men’s shoot in our March issue) so we were more than pleased to continue our morning of color at Bugatchi’s fall/winter preview. Striped, checked and polka-dotted legwear in eclectic colorways add some pop to simple suits and shoes, or go all out and make a statement by teaming them with a pair of fall’s printed oxfords. 

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Merrell Socks It to Us

When suiting up for a trail run or a hike, Merrell loyalists will soon be able to don the label’s socks before stepping into their Jungle Mocs, as the Rockford, MI-based Wolverine World Wide division bows performance socks for Spring ’10.

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The July 2024 Issue

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