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Nike fridge magnets let customer design their perfect sneaker.

Nike takes interactive design to the next level with a completely hands on approach to customization. As part of a one-off art installation at the Familia Skateshop in Minneapolis, the shoemaker created a set of fridge magnets that lets anyone be a sneaker designer. Sadly, Nike has no plans to produce the set of magnets but just because you can’t have your own collection doesn’t mean you can’t enjoy the concept virtually.

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The July 2024 Issue

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