Jimmy Choo

H&M Chooses Choo

Fast-fashion monster H&M has announced its latest designer collaborator, and its first in the accessories realm: Jimmy Choo. Expect women to line up for days for the British brand’s covetable shoes at moderate price points, which will sell through about 200 select locations worldwide beginning Nov. 14. But that’s not all; Jimmy Choo designers will also extend their vision to complementary women’s apparel and handbags. And you might find men lining up as well—in addition to women’s product, the collaboration will also cover men’s shoes and accessories.

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The September 2024 Issue

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