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Athletic

Rockport’s DresSports Withstand 26.2-Mile Test

Rockport professes its dress and dress-casual shoes are made to stand up to the daily marathon, and to prove the point, the Canton, MA-based company sent a team of eight runners—led by Dr. Andy Baldwin of “The Bachelor” fame, a naval officer and Ironman competitor—to power through the ING New York City Marathon wearing its new men’s DresSports 2s. Buoyed by lightweight Adidas performance technology, all eight men crossed the finish line with times ranging from 3:16:56 to 4:33:26.

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Asics Opens First U.S. Retail Location

Asics unveiled its first U.S. retail location today at 51 West 42nd Street in New York. Company chairman Kiyomi Wada was on hand to cut the ribbon along with other executives, including Rich Bourne, president and CFO of Irvine, Calif.-based Asics America, and Gary Muhrcke, owner of nine Super Runners Shop stores, who will run the Asics flagship.

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Nike, Togas and USC Run Together

Approximately 500 University of Southern California students donned red togas for a 0.9 mile run to kick off awareness of the second annual Nike+ Human Race—a worldwide, multi-city event (slated for Oct. 24) celebrating the sport of running by giving runners everywhere the opportunity to run together.

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Courting Glory in Adidas

Seventeen-year-old Melanie Oudin of Georgia is making waves at the U.S. Open in New York, and the Internet is afire with searches not just on her tennis stats but her unmissable footwear.

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What an Ass!

Who better to promote a sneaker that works your butt than a bevy of Hollywood lovelies including the Kardashian sisters, Audrina Partridge from “The Hills,” and Hef’s ex Kendra Wilkinson, the star of “Kendra” and “The Girls Next Door”? 

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KangaRoos Strikes a Chord

KangaRoos, a licensee of One7 in Woburn, MA, was the official shoe of last weekend’s first-ever Northside Festival in Brooklyn, NY. The four-day celebration of New York City’s independent music and art scene took place at more than 50 music venues and galleries throughout the Williamsburg and Greenpoint neighborhoods of Brooklyn.

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The February 2024 Issue

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