Jordan Brand and Carmelo Anthony ‘Go Orange’

March 18th, 2011

In homage to Carmelo Anthony’s Syracuse University playing days, the Jordan Brand will debut an orange colorway of the Melo M7 Future Sole during tonight’s Knicks-Pistons game. In addition, in paying tribute to Syracuse University’s 2003 national championship team of which Anthony was a star, the shoe will be sported by members of the Syracuse University men’s basketball team as it opens NCAA tournament competition against Indiana State.

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New Balance in Gear with Pro Cycling’s Garmin-Cervelo Team

March 17th, 2011

New Balance has signed on to be the official athletic shoe and compression apparel partner for off-bike training for the Garmin-Cervelo pro cycling team this year. As part of the arrangement, New Balance will provide athletic footwear and compression apparel to the team of 64 riders for all off-bike activities as part of their conditioning program.

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