The July 2011 Issue of Footwear Plus

July 2011

Shopping Goes Social

Facebook is poised to become a booming online marketplace. Follow these top tips from social-marketing pros to set up shop and start cashing in.

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Features

Baring It All

The minimalist running category is red hot with emerging brands, fresh designs and new claims related to the concept’s approach to the age-old exercise of running. The latest market analysis and Spring ’12 products are sure to keep the buzz going.

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July 2011

Revolutionary Times

Angel Martinez, chairman and CEO of Deckers Outdoor, on the company’s evolving portfolio and its place in the revolutionary worlds of social media, sourcing and emerging brands.

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Editor's Note

Turning the Tables

I’m the one who asks the questions. For more than 20 years as a working journalist, I’ve been the interviewer and, with respect to my tenure at Footwear Plus, it’s been in search for answers to help readers better understand the latest goings-on in our industry as well as to get to know the people behind the brands and storefronts. The selling of shoes is a people business, and learning about the individuals can only be of help. Beyond that, it’s fascinating to learn where people come from—literally and figuratively.

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Fashion

Sweet

Feminine silhouettes and tranquil hues lend a breath of fresh air to spring ’12 sneakers.

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