Stuart Weitzman has announced Mark Consuelos as its first-ever men’s global ambassador since debuting its men’s line earlier this year. The actor, producer, and talk show host stars in the brand’s first celebrity-fronted men’s campaign. The vibe echoes the brand’s sentiments in its women’s campaign, defining the Stuart Weitzman man as equally smart, sophisticated, and sexy…and one who happily celebrates the confident, high-powered women in his life.
Consuelos, who hosts “Live With Kelly and Mark” with his wife and fellow actor Kelly Ripa, is the perfect persona to exemplify that model. And, it doesn’t hurt he was named People‘s Sexiest TV Show Host Alive for two consecutive years — in 2023 and 2024.
“I am thrilled to be named Stuart Weitzman’s first-ever Men’s global ambassador,” Conseulos says. “I know the brand because of my wife, who has many blue shoeboxes in her closet. I’m honored to be thought of as the definition of the Stuart Weitzman man. When I told her about the campaign concept of strong, sophisticated and sexy, she encouraged me to go for it — and put all my hours in the gym to good use!”
Of course, the campaign is shot in the brand’s signature minimalist black-and-white visual vocabulary. It was shot by fashion photographer Ned Rogers, who previously photographed the brand’s “How Lovely to Be a Woman” campaign. Consuelos wears two fall boots styles from the brand’s latest collection. The brand is marketing itself as the ultimate destination for men’s boots, featuring the Adam and Aiden: a lace-up and Chelsea boot, both with a stretch-infused shaft and lightweight lug sole. The silhouettes are a nod to the Stuart Weitzman’s half leather, half-microstretch 5050 boot.
“At Stuart Weitzman, everything we do is born from our purpose of inspiring women with confidence, as well as finding meaningful ways to engage her. With our recent launch into Men’s, it was important that we chose a brand ambassador who represents a continuation of our brand’s narrative of celebrating modern womanhood,” says Kaisy Mae O’Reilly, SVP, Chief Marketing Officer, Stuart Weitzman. “Mark famously adores and supports Kelly, and we believe there is nothing sexier than that. This campaign shines a spotlight on men just like him.”
