Miami might be protesting spring break, but DSW embraced the influx of visitors by hosting a glitzy event to celebrate its new spring footwear collection. The trend-driven retailer threw an exclusive soirée at The 1 Hotel Miami on March 9, inviting a whose who of celebrity and influencer guests and showing off its mix for the season.
The event, held in the penthouse suite with a stunning view of the Miami skyline, was attended by TikTok sensation Silvana Mojica and reality star Lisa Hochstein, of The Real Houswives of Miami, among others. Attendees were treated to new manicures by Essie, all while trying on DSW’s chic spring offering.
The retailer is striving elevate its shoe-shopping experience and celebrate self-expression through fashion. The brand has more than 950,000 followers on Instagram, thanks in part to its influencer marketing.
Photos courtesy of DSW