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Cult Brazilian Footwear Brand Kenner is Coming Stateside

Four utilitarian-fashion styles are slated for this month's U.S. launch.

If you haven’t heard of Brazilian footwear brand Kenner, you will soon. The name is already a streetwear sensation in Brazil, where legions of devoted fans (1.4 million on Instagram, to be precise) sport Kenner‘s open sneaker style daily.

Kenner

Peter Simon founded the company in 1988 with a goal to create a versatile sandal fit for Rio de Janeiro’s beaches that would mimic the sensation of walking on sand. Simon developed the brand’s innovative hybrid sole, a combination of an EVA memory foam insole and vulcanized rubber bottom.

 

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The open-toe design has undeniable style that is also suited for adventure. A hit in Brazil’s underground art and music scene, more than 70 songs have name-dropped Kenner. You’ll also see the styles make an appearance in dance and surf videos and live street performances across Brazil.

The U.S. launch, slated for mid-May, brings four hero styles to the American market:

  • The Rakka Slide Pro ($110) and Rakka Mezkla ($130) combine the utility of a sneaker and a sandal for advanced arch support while elevating the typical open-shoe format.

  • The Rakka Boot ($150) is designed with a high-top velcro lacing system.

  • The Rakka Ultra Force ($85) is a stylish, sporty thong construction that complements sportswear and casual clothing.

  • The Rakka Siren, a slip-on, is an ultra-modern heritage design made in collaboration with Brazilian streetwear retailer Cartel 011.

The April/May 2024 Issue

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