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The Endless Summer

Surf Expo rips into its 38th year with a strong wave of attendance.

Coming off two record-breaking shows, Surf Expo again drew strong attendance from 47 states and 49 countries at the Jan. 9-11 show in Orlando, FL. Among the 2,500-plus booths, there were more than 230 first time exhibitors, an increase of 6 percent from last January’s show. “We always strive to bring together a quality mix of exhibitors and buyers–and the feedback confirms that we achieved this goal. We are pleased that we continue to be a show known for generating business,” says Show Director Roy Turner.

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Freewaters unveils sandal collection celebrating the 50th anniversary of “The Endless Summer.”

Eco-conscious footwear brand Freewaters has inked a deal with Bruce Brown Films celebrating the 50th anniversary of iconic surfer movie “The Endless Summer.” “Bruce, Robert [August] and Mike [Hynson] helped open the world’s eyes to the amazing waves, people and culture of South Africa almost 50 years ago,” says Freewaters Ambassador Robert Wingnut Weaver, who starred in the film’s sequel. “Now to be partnering “The Endless Summer” with Freewaters and its clean drinking water projects in Africa, it has really come full circle.”

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The March 2024 Issue

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