Reef expands beyond the beach.
As it nears almost 30 years of sandal-making, Carlsbad, CA-based surf brand Reef continues to expand its reach beyond the beach by adding boots to its lineup for Fall ’13. “We had incredible success with the launch of our Bellas Costas closed toe footwear in Spring 2012. Boots are the natural next step,” says Kelley Bruemmer, director of girls’ footwear.