Shoefitr keeps consumers–and retailers–happy by reducing fit-related returns by 25 percent.

August 25th, 2014

In the poker game of retail, brick-and-mortar shoe stores still have an ace up their sleeve: fit expertise. But thanks to Shoefitr’s virtual sizing technology, e-tailers now have a way to compete. Up until now, shopping online has been a trial-and-error game of chance for consumers that also costs millions of dollars in shipping charges every year between buyer and seller when the shoes don’t fit properly. Now, the aptly titled platform has stepped up to change that.

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