Lightweight performance running footwear hits highest sales numbers in four years.

January 15th, 2014

Think lightweight running shoes are just a fad? Think again. Thirty percent of total performance running footwear sales in October 2013, which was up 22 percent when compared to the year ago period, came from lightweight running. “Innovation continues to set the pace,” says Marshal Cohen, chief industry analyst. “Consumers are looking for athletic shoes that will perform better than earlier models with a lighter, more comfortable weight. We have also noticed an attraction to brighter, bold colors.

Read More »

Teva’s new TevaSphere Speed shoes want to transform the way you run.

December 7th, 2012

Bucking the minimalist trend, the TevaSphere Speed shoe accounts for the fact that most runners land on their heels. Almost rocker-like in appearance, a spherical heel piece and midfoot outrigger pods manipulate stride to force a smooth transition from heel to forefoot. After spending the past six months or so working out in a pair of funky neon minimalist runners, I decided to try out a pair of TevaSpheres last night.

Read More »

Self Magazine Debuts First-Ever Sneaker Awards

March 27th, 2012

Self magazine readers have answered the age-old question– what sneaker should one wear when working out?

The women’s magazine sent 421 pairs of sneakers to 200 readers who ranked the shoes after a month of running, kickboxing, Zumba and workout DVDs. Twenty-four sneakers were standouts following 5,845 miles of running, 400 fitness classes and 648 hours of strength training as part of the first Self Sneaker Awards.

Read More »