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Rocky Brands

Rocky Brands launches Instagram contests for Rocky and Georgia Boot.

Rocky Brands is encouraging consumers to share where their Georgia Boot and Rocky boots take them as part of a just-launched social media contest. Running through November, fans of Rocky are urged to post videos of themselves to Instagram wearing their boots in all walks of their lives (hunting excursions, personal adventures, work responsibilities) with the hashtag #EverySeasonEveryReason. Rocky will then provide a link in the comments section of each video where the entrant can claim his video and officially register to win.

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Rocky Brands donates 150 boots to Boston’s homeless.

Rocky Brands and non-profit Soles 4 Souls has fit residents of a Boston homeless shelter with 150 donated pairs of boots from its brands Rocky, Georgia Boot and Durango. The event is the fourth annual for the charity and the National Shoe Retailers Association in an effort to get footwear on the nation’s needy before the harsh winter cold kicks in. “As a footwear company, we are keenly aware of how important a pair of warm boots can be during the wintertime,” says Liz Horn, vice president of marketing at Rocky Brands. 

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Rocky Brands Partners with Folds of Honor to Provide Educational Support for Military Families

Nelsonville, OH-based Rocky Brands is partnering with Folds of Honor Foundation to help provide educational scholarships to the families of soliders killed or disabled while serving our country. Under the agreement, Rocky Brands is making a donation to Folds of Honor and providing footwear for such events as Memorial Weekend’s Patriot Cup. The company will also promote the foundation through its website, social media and at events it sponsors throughout the year.

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Rocky Saves More Than 1,600 ‘Soles’

The Rocky Brands outlet store located at the company’s headquarters in Nelsonville, OH, became a place where people came not to acquire, but to drop‐off shoes when Soles4Souls, an organization that collects and re‐distributes gently‐worn shoes to people in need, made the store one of its stops on its cross country RV shoe collection tour.  

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The March 2024 Issue

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