Restricted Footwear focuses on growing its Facebook fan base.
Since its inception in 2003, Restricted Footwear has focused on grassroots efforts to stand out in the marketplace. Today, with nearly 22,000 ‘likes,’ Restricted Footwear has one of the fastest growing Facebook fanpages among its peers. Julianna Barker of SnL Communications dishes on what it takes to make an impression.
Footwear Plus: How important is it to connect with your target audience through social media?