Keen ranks No. 1 among fashion labels on Pinterest.
Known for its hybrid outdoor performance products and a signature toe bump design, Keen has recently been busy venturing into other off-road activities: It currently ranks No. 1 among fashion labels on Pinterest. We spoke to Social Media Manager Eric King about what it takes to make tracks on the photo sharing site.
Footwear Plus: How important is it to connect with your target audience through social media sites such as Pinterest?