Talk about random. Nelly has teamed up with Honey Nut Cheerios on a Nike LeBron X “Must Be The Honey” iD. That’s right. The St. Louis-born rapper/investor/entrepreneur/actor is releasing cereal-themed sneakers. They are bright yellow and feature “Must Be The Honey” and Buzz the Bee lace locks. Must be the honey? More like must be the money… Only 250 have been created and so far they have fallen into the hands of Bow Wow and Nick Cannon.
Last night Brown Shoe Company celebrated 100 years on the New York Stock Exchange, a milestone only achieved by 23 other companies, with a glitzy bash at 4 World Trade Center in New York. VIP attendees included Black Eyed Pea and shoe designer Fergie (who helped the company ring the closing bell at the NYSE earlier in the day), hip-hop stars Estelle and Nelly, and Harper’s Bazaar editor Derek Blasberg, while Jennifer Hudson was on hand to treat partygoers to a live performance of such hits as “Spotlight” and “I Can’t Describe (The Way I Feel)”.