The consumers have spoken – 6,428 to be precise. Fifteen-year-old Megan McDonald has been chosen as the new face of Cougar Boots. Just over a month ago the company set out in a branded truck, offering fans the opportunity to see the new Pillow Boot collection, try on the boots of their choice and be photographed in them. This photo then became their entry into the contest to become the brand’s new face. McDonald’s billboard ad will be displayed on the corner of King and Spadina Ave in Toronto from Feb. 11 to Mar. 10.