Ashton Kutcher

At-home try-on services bring the fitting room to the living room–but is the added convenience worth the investment?

If there’s one thing online consumers crave, it’s free shipping. Now that this perk has evolved from an added incentive to an expectation, some online retailers are upping the ante by shipping product to customers before they’ve even paid for it. Consumers can try on several items, send back unwanted styles and only pay for what they choose to keep. Shipping is free both ways and there is no obligation to buy.

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The December 2024 Issue

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