- The Plus Awards
Thursday Boot Company debuts a football-inspired boot in time for Super Bowl.
Just in time for Super Bowl Sunday, Thursday Boot Company launches today a limited-edition football boot in celebration of Super Bowl 51. The style features classic football leather and matching leather laces, retailing for $299. “Horween is one of our largest leather suppliers, and they also make the leather for NFL footballs,” notes CEO and Co-founder Nolan Walsh. “As football fans, we knew we wanted to do something with football leather, and I thought contrast white stitching on our Diplomat moccasin toe boot would draw the analogy of the boot to a football in a fun way. Plus the leather is very durable and masculine.”