With deep concern for the people of Hawaii, Skechers is mobilizing efforts to provide immediate help to the community of Lahaina and the larger population of Maui impacted by the island’s recent wild fires. The company, which lost its flagship store in the Maui Outlets, is launching three efforts.
• Donating $250,000 to the Hawai‘i Community Foundation Maui Strong Fund to support the recovery of affected communities.
• Distributing approximately 40,000 items of Skechers shoes, apparel, socks, and backpacks from its stores in Hawaii as well as its distribution center in Southern California.
• Providing essentials including blankets, towels, undergarments, and toiletries through an employee-led contribution at its corporate offices in Los Angeles through work with the Manhattan Beach Mayor Richard Montgomery and local businesses and community leaders.
“This is a devastating event of massive proportions for Maui and all of Hawaii—the lives lost, the thousands injured, livelihoods impacted by destroyed businesses, and the history that Lahaina represents,” states Michael Greenberg, president of Skechers. “We have been connected to the people of Hawaii since our first Skechers store opened on the islands in 1998, and in Maui when we opened our store in Lahaina. I have walked Front Street and shopped and dined at many great establishments—just as many have in the Skechers family. As a company and as individuals, we want to help those we know, and those whom we know are deeply affected. We are committed to supporting these communities in this difficult time, and so this beautiful town can be rebuilt to its historic brilliance. Our focus now is to do what we can with the goods and means we have to aid the people of Hawaii in their recovery and to make Maui strong again.”
