Through December, Lamo Footwear styles will be making an appearance on the current season of The Price is Right. The brand’s Vera, Autumn, Aussie Moc and Cassidy styles will “come on down” to the set, where contestants will try and guess their retail price. The Price is Right is the longest-running game show in TV history, with over 9,000 episodes since its debut on Sept. 4, 1972.
“Lamo had so much fun partaking in the last season of The Price is Right that we knew we had to participate again this year,” states Jerry Breig, COO. “It is a staple in the game show industry, and we love to see our products be a part of such a fun and iconic program.”
The Price is Right airs weekdays on CBS and ParamountPlus.
Clockwise from top left: Vera, Autumn, Cassidy and Aussie Moc.