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Lâmo Donates Thousands of Pairs of Shoes to Maui Wildfire Victims

LâMO Sheepskin Inc. has donated thousands of shoes to Maui residents affected by the wildfires through the Red Cross. The company’s brands, LâMO Footwear and Oomphies, contributed more than 6,000 pairs of shoes, totaling out to a retail value of more than $215,000.

“The wildfires were devastating, and we wanted to show the people of Maui that the world is behind them,” says Brent Williams, sales rep at LâMO and Lahaina area resident. “It’s changed their lives forever, and as a company we knew we could do something. We pulled together as many shoes as we could and shared our love and support for the islanders.”

The Maui wildfires have left thousands of residents without homes and with uncertainty about the future. The owners and employees at LâMO knew that those affected would need shoes. The company’s hope is that LâMO and Oomphies’ footwear options for families will help meet their needs.

On Saturday, Sept. 30 the shoes were distributed to those affected by the Lahaina fire, helping Maui locals get back on their feet. Cars lined up for more than three miles. LâMO thanks its distribution center, PPM Fulfillment, and Carrier TQL and Carrier Front Line for providing resources to transport these shoes to those in need.

If you are interested in helping people affected by the Hawaii wildfires, you can call 1-800-RED CROSS (800-733-2767), or text the word HAWAII to 90999 to make a $10 donation. For more information and resources on the Maui Wildfires:

LâMO puts its best foot forward to help wildfire victims get back on their feet.

The April/May 2024 Issue

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