Caleres Relaunches Zodiac for Spring ’20
All signs point to a rebirth… Zodiac, a signature brand of ’70s blue jeans and rock-and-roll culture, has been re-imagined by parent company Caleres to reflect today’s popular festival culture. The Spring ‘20 collection has undergone a contemporary transformation, blending the past with the present that stays true to the brand’s bohemian and Western-inspired roots in an assortment of boots, sandals and flats. Suggested retail ranges from $69-89, with boots starting at $129.
“Zodiac embodies its authentic past with a new approach to its free and easy-going mentality,” states Nicolas Huneault, Caleres vice president of product creation and trend. “We let our past help define our future by keeping the brand true to its core values. This enabled us to deliver a bold collection that excites today’s consumer and perhaps offers a bit of nostalgia from one of the best fashion decades.”