The September 2010 Issue of Footwear Plus

September 2010

What’s Abuzz

Murmurs and musings from the latest trade show circuit.

Features

What’s in a Name?

A branding statement, a consumer hook and maybe even a dash of humor, that’s what. Here, experts spell out what makes for a great moniker, while retailers dish on what led them to their identities.

Q&A

A born storyteller, Tom Romeo, CEO of Bearpaw, spins a career yarn rivaling any American Dream-like tale of success, complete with stories of fierce loyalty and never-say-die passion, with a few wild tales just for laughs.