Are you stuck in airport limbo waiting out another flight delay? Have you exhausted yourself with all of the techy time sucks found on your smart phone? Does your iPod seem like you’ve heard it all before?
For those first-class male passengers flying Virgin Atlantic that may fall into any such categories, the carrier is offering a new way to pass the time in its Clubhouse lounge in London’s Heathrow airport: a 360-degree, 3D digital foot scanning device, courtesy of the Left Shoe Company, a luxury men’s brand out of Finland.
After getting sized, customers can then choose the style, color, material and sole, and their shoes will be made to order using those exact specifications, which are also retained for streamlined ordering in the future. Passengers can even take the personalization a step further by having their names inscribed in the insoles as well as their Virgin Atlantic flight number and destination. Prices start at $325 and there are more than 100 styles to choose from, including two golf versions. The custom footwear will ship to one’s office or home address in four weeks.
The month-long program runs through April.