Scoop NYC does the time warp with New Balance

Scoop NYC introduces the New Balance 400 sneaker to its stores this spring, bringing a retro ’70s throwback to its style-savvy customers.

Since starting life as a racing shoe in the UK, the men’s sneaker will make its US debut in a retro palette of vibrant yellow and blue that will capture the attention of athletes and fashion-forward shoppers alike. Lightweight nylon is accented with suede details and a patent leather “N” logo and heel kick, continuing the brand’s tradition of the finest construction and materials.

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Scoop NYC introduces the New Balance 400 sneaker to its stores this spring, bringing a retro ’70s throwback to its style-savvy customers.

Since starting life as a racing shoe in the UK, the men’s sneaker will make its US debut in a retro palette of vibrant yellow and blue that will capture the attention of athletes and fashion-forward shoppers alike. Lightweight nylon is accented with suede details and a patent leather “N” logo and heel kick, continuing the brand’s tradition of the finest construction and materials.

Priced at $70, the shoes will drop at Scoop NYC on February 2 and the store will celebrate the launch with a giveaway sweepstakes for a free pair from January 25 to February 1.

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