Scoop NYC does the time warp with New Balance

Scoop NYC introduces the New Balance 400 sneaker to its stores this spring, bringing a retro ’70s throwback to its style-savvy customers.

Since starting life as a racing shoe in the UK, the men’s sneaker will make its US debut in a retro palette of vibrant yellow and blue that will capture the attention of athletes and fashion-forward shoppers alike. Lightweight nylon is accented with suede details and a patent leather “N” logo and heel kick, continuing the brand’s tradition of the finest construction and materials.

Scoop NYC introduces the New Balance 400 sneaker to its stores this spring, bringing a retro ’70s throwback to its style-savvy customers.

Since starting life as a racing shoe in the UK, the men’s sneaker will make its US debut in a retro palette of vibrant yellow and blue that will capture the attention of athletes and fashion-forward shoppers alike. Lightweight nylon is accented with suede details and a patent leather “N” logo and heel kick, continuing the brand’s tradition of the finest construction and materials.

Priced at $70, the shoes will drop at Scoop NYC on February 2 and the store will celebrate the launch with a giveaway sweepstakes for a free pair from January 25 to February 1.

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