Nine West debuts stop motion romantic parody.

Nine West released a stop motion video on its YouTube channel today featuring two shoes on a mission to find love through online dating. Inspired by Tinder, “Sole Finder” centers on Martina, a Nine West stiletto pump, and Jake, a men’s oxford, scrolling through potential romantic matches via a social media dating app and agreeing to meet for a blind date. The video was shot over the course of three days at the Nine West flagship store in New York and a downtown apartment using more than 4,000 still images.

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Nine West released a stop motion video on its YouTube channel today featuring two shoes on a mission to find love through online dating. Inspired by Tinder, “Sole Finder” centers on Martina, a Nine West stiletto pump, and Jake, a men’s oxford, scrolling through potential romantic matches via a social media dating app and agreeing to meet for a blind date. The video was shot over the course of three days at the Nine West flagship store in New York and a downtown apartment using more than 4,000 still images. The stop motion process required the team to move the objects only millimeters per shot. Click here to watch the all-too-familiar awkward encounter. 

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