Boulder, CO-based brand Newton Running has donated 1,000 pairs of running shoes to Back On My Feet, a national non-profit that uses running to create self-sufficiency in the lives of the homeless. “We are proud to work with an organization that taps into running’s transformative power to help people in need,” says CEO Jerry Lee.
Since launching its shoe grant program in July 2012, Newton Running has donated almost 3,000 pairs of shoes to various charities. Rooted in the company’s commitment to building and maintaining community-based charitable partnerships, it asked its retailers to nominate deserving organizations in their communities.
In addition to Back On My Feet (which was nominated by Bryn Mawr Running Company), six other organizations or groups have also received shoes from Newton’s shoe program: Elite Youth Outreach – Trewyn Middle School in Peoria, IL; South Africa Development Program; Girls on the Run Witchita in Kansas; Winged Foot Foundation and Crossover Running in Naperville, IL; and a competitive youth running team in Morocco. Since its inception in 2007, Newton Running has also partnered with Athletes for a Cure, One World Running, Trickle Up and other international and national organizations.
[Image courtesy of Creative Commons ]