In cities worldwide, fashionistas dressed in their most stylish outfits to hit the fourth annual Fashion’s Night Out on September 6. Retail stores from London and Milan to Boston and the Big Apple hosted free events for customers to celebrate all things fashion, from free manicures and makeovers to new lines from favorite celebrities.
In New York City last night, fashion-hungry customers lined the streets to get into stores such as M.A.C., Longchamp, Ted Baker, Scoop NYC, Tory Burch, Christian Louboutin, DVF and many more.
Alice and Olivia hosted a slumber party- themed event, complete with palm readings, bites to satisfy any sweet tooth and a pillow fight. Ash Footwear offered visitors a Whittemore House Salon braid bar as well as 15 percent off in-store purchases. Designer Stuart Weitzman came out to his Madison Avenue store to mingle with customers and gave a percentage of purchases to ovarian cancer research.
Other brands also took the time to give back during Fashion’s Night Out: Nine West donated to the Council of Fashion Designers of America’s charity Fashion Target Breast Cancer; Carolina Herrera partnered with Baby Buggy to aid families in need; Milly supported the New York City AIDS Fund; and Barneys gave a percentage from all purchases to Americans for Marriage Equality.
Some retailers used Fashion’s Night Out to celebrate the opening of their stores. Most notably, Piperlime, an online store that sells designer goods for less, celebrated the grand opening of their first brick and mortar store in SoHo Thursday night with celebrity stylist turned fashion designer Rachel Zoe and music by DJ Ruckus and Rev Run. Project Runway season four winner Christian Siriano opened his first retail store on Elizabeth Street in SoHo as well during Fashion’s Night Out. The Shops at Target hosted a pop-up shop on 14th Street to celebrate their four new shop-in-shop brands that will soon be offered in their stores nationwide.
Department stores were also swarming with crowds trying to get a glimpse at their favorite celebrity. Macy’s hosted reality stars Bethenney Frankel, Scott Disick, Albie Manzo, Clinton Kelly and Emily Maynard as well as chef Johnny Iuzzini, actresses Debi Mazar and Britt Robertson, and designers Walter Baker, B Michael and Michael Kors. Highlights included cocktails, cigar rolling, a guest DJ, and viewing the recently opened “World’s Largest Shoe Floor.” At Saks Fifth Avenue, Dr. Martens gave away a leather tote bag with each purchase, John Hardy Creative Director Guy Bedarida designed Henna tattoos, hair stylist Edward Tricomi offered his expertise for bang trimmings, and Megan Papay and Cristina Palomo-Nelson of Freda Salvador and Edgardo Osorio of Aquazzura signed and gave away sketches. Designers Oscar de la Renta, Rebecca Minkoff, BCBG’s Max and Lubov Azria, and Rachel Roy, as well as celebrities Darren Criss, Vanessa Carlton and Lance Bass, all stopped by the upscale department store to meet fans and enjoy the evening’s festivities. Kim Kardashian promoted her new fragrance at Lord & Taylor while fashion designer Victoria Beckham celebrated Fashion’s Night Out at Bergdorf Goodman.
Check out Fashion’s Night Out’s website at fashionsnightout.com for photos from the event, as well as updated information on next year’s celebration of all things fashion.
