Who better to promote a sneaker that works your butt than a bevy of Hollywood lovelies including the Kardashian sisters, Audrina Partridge from “The Hills,” and Hef’s ex Kendra Wilkinson, the star of “Kendra” and “The Girls Next Door”?
Last night, a slew of celebrities gathered at a Hollywood Hills mansion to celebrate the launch of Reebok’s new EasyTone sneaker, which allows busy women to work their glutes by doing everyday activities like walking the dog or shopping. Reportedly 28 percent more effective than ordinary sneakers, Reebok’s EasyTone uses the ironically named “balance pods” built into the shoe to tone key butt and leg muscles by throwing the wearer off balance. Her muscles are then forced to adapt, toning up her derriere. (Not that these girls need it…)