Bizarre mugger steals Toms from 20-year-old in Queens.

September 22nd, 2014

When Blake Mycoskie founded Toms in 2006, we’re sure this isn’t what his “buy one, give one” mission meant: Last Friday, 20-year-old Kayla Miller was on her way home in Queens, NY, when she was held up by a mugger who promised not to harm her if she handed over her $50 slip-ons–not the Michael Kors handbag she was carrying, the pricey watch on her wrist or the iPod she was listening to.

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Terhi Polkki’s Nordic quest.

September 18th, 2014

As a young girl growing up in Finland, Terhi Polkki dreamed of one day working in fashion. But it was only after getting a weekend job at a shoe store that she realized she wasn’t only interested in hemlines, but rather what lay south of them. “I began to appreciate that shoes are more fascinating objects than garments,” she recalls. This newfound interest led to her calling a local shoe factory looking for work experience, and the opportunity to see firsthand how shoes are made was all it took to seal her career fate. She completed her B.A.

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Nick Cannon wore the world’s most expensive shoes last night.

September 17th, 2014

It seems Nick Cannon picked up a thing or two during his marriage to Mariah Carey, namely her love for all things flashy. The 33-year-old host of “America’s Got Talent” commissioned Beverly Hills jeweler Jason Arasheben to customize a pair of Tom Ford shoes especially for the show’s season finale last night. The result? More than 14,000 full-cut round white diamonds set onto white gold, with a total carat weight of 340 carats, bedazzled the slip-ons, valued at $2 million and currently being reviewed by the Guinness Book of World Records as the Most Valuable Pair of Shoes in the world.

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What’s selling at On the Beach Surf Shop in Monterey, CA.

With beach sand on the floor, bamboo poles and an overall tropical theme, Kelly Sorensen says On the Beach’s “timeless look” attracts tourists and locals alike in search of an authentic California experience. We chatted with the veteran surf retailer about what’s selling at this Monterey, CA, store. – By Samantha Sciarrotta

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Reebok continues to grow its FitHub footprint.

September 16th, 2014

When Reebok opened its first FitHub location in 2012, the athletic brand wanted to present a physical manifestation of its fitness ideals. Six other FitHubs have since opened along the East Coast between Washington, D.C. and Boston, the most recent one opening in New York’s Union Square last month. The concept is simple: Create a one-stop shop for all things fitness, from yoga shoes to CrossFit headbands. “It allows us to represent the brand’s entire collection from head to toe,” says Paul Froio, vice president of FitHubs and concept stores.

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Shoe Carnival focuses on omni-channel agenda.

September 15th, 2014

Shoe Carnival is tying together its brick-and-mortar and online efforts and embracing omni-channel retailing to better reach consumers and enhance its brand equity. Despite soft store traffic in Q2, the chain believes that by implementing improved digital capabilities, including the launch of its first-ever mobile, it can evolve the shopping experience for its customers.

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Converse takes on the elements with the All Star Chuck ’70 Polartec.

September 11th, 2014

We’ve all been there. You’re out for a stroll in your Chucks when all of a sudden the heavens open with a downpour and your once-fresh kicks (not to mention your feet) are now sopping wet. Well, no more, says Converse. The Massachusetts-based brand has just released the Converse All Star Chuck ’70 Polartec, a weather resistant sneaker that integrates Polartec weatherization technology.

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Timberland joins the CrowdRise.

Timberland has taken its volunteerism roots to another level by teaming with CrowdRise, the fundraising social network founded by actor and philanthropist Ed Norton, to launch a new version of its long-running Serv-a-Palooza Challenge. The Stratham, NH, company, which surpassed one million hours of community service in April, wants to get started on its next million–and motivate the public to get out and help, too. By partnering with CrowdRise, the brand can broaden its charitable reach.

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Stride Rite partners with The Little Gym to support Soles4Souls.

September 10th, 2014

For more than 90 years, parents have protected kids’ feet with Stride Rite, and now the Lexington, MA-based brand wants to help families across the United States find homes for their gently worn and previously loved footwear. The company, which has partnered with The Little Gym, is anticipating a massive donation of shoes to benefit the Soles4Souls “Big Hearts, Little Shoes” donation campaign. The initiative kicked off this month and continues through the end of September at Stride Rite stores, online at striderite.com and at Little Gym locations nationwide. 

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Mia Shoes thinks pink.

Mia Shoes is taking steps to help fight breast cancer with two new initiatives. Starting this month and running through Oct. 31, the Miami-based brand’s philanthropic arm, Mia Cares, will donate 10 percent of proceeds from sales of its Amanda style to breast cancer research at the Sylvester Comprehensive Cancer Center at the University of Miami Miller School of Medicine. In addition, 400 pairs of a custom designed Amanda shoe bearing the iconic pink ribbon will be donated to QVC.

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