New Balance premieres Unlaced video series.

You think you know but you have no idea: That’s the gist of New Balance‘s new Unlaced video series that launched last Friday with a behind-the-scenes look at some of the brand’s baseball athletes. First up, Evan Longoria, third baseman for the Tampa Bay Rays.

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You think you know but you have no idea: That’s the gist of New Balance‘s new Unlaced video series that launched last Friday with a behind-the-scenes look at some of the brand’s baseball athletes. First up, Evan Longoria, third baseman for the Tampa Bay Rays. Two videos offer an intimate peek into Longoria’s background, training and what’s gotten him to where he is today. The series will continue throughout the postseason with a new video every two weeks featuring different players. 

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