Skechers explores purchasing an interest in the Los Angeles Clippers.

Skechers announced today that it is consulting with its advisors about leading an investment group to acquire an interest in the Los Angeles Clippers basketball team. Skechers CEO Robert Greenberg calls it “a natural fit.” He continues, “We believe this presents us with a tremendous opportunity to leverage and cross-promote both the Skechers and Clippers brands.

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Skechers announced today that it is consulting with its advisors about leading an investment group to acquire an interest in the Los Angeles Clippers basketball team. Skechers CEO Robert Greenberg calls it “a natural fit.” He continues, “We believe this presents us with a tremendous opportunity to leverage and cross-promote both the Skechers and Clippers brands. The Clippers play in the second biggest media market in the country and Skechers is an advertising-driven consumer brand that markets and promotes its products worldwide via print, television, digital, radio, in-store and in malls, stadiums and transportation hubs. We hope that Skechers can be part of giving the Clippers organization and fans a fresh start.”

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