New Balance Foundation offers a $300,000 challenge to kick off Camp Sunshine’s 30th anniversary.

The New Balance Foundation, the charitable giving arm of New Balance, is helping to kick off Camp Sunshine’s 30th anniversary with a very special gift–a $300,000 challenge to encourage support for the national retreat in Maine for children with life threatening diseases and their families. Specifically, the foundation will match the dollars raised through Camp Sunshine’s new Go the Distance campaign, which challenges supporters to fundraise while participating in 30 distinct endurance events across the country throughout the year.

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The New Balance Foundation, the charitable giving arm of New Balance, is helping to kick off Camp Sunshine’s 30th anniversary with a very special gift–a $300,000 challenge to encourage support for the national retreat in Maine for children with life threatening diseases and their families. Specifically, the foundation will match the dollars raised through Camp Sunshine’s new Go the Distance campaign, which challenges supporters to fundraise while participating in 30 distinct endurance events across the country throughout the year. Events so far include the Bank of America Chicago Marathon, the TCS New York City Marathon and the TD Beach to Beacon 10K in Maine. 

“We are so thrilled and honored to get this tremendous boost from the New Balance Foundation, which has been a strong supporter, both in financial contributions and volutneer hours, for many years,” says Anna Gould, board chair and co-founder of Camp Sunshine. Over the years, the foundation has contributed more than $580,000 to Camp Sunshine and has sponsored weeklong sessions for families from the communities where New Balance is located, including Boston and Lawrence, MA, and Skowhegan, Norridgewock and Norway, ME. Those interested in joining the Camp Sunshine team or who want to create a team for an upcoming event should contact Michael Smith or Ashley Caswell at (207) 655-3800. 

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